So here you are: five QuickTakes videos on the major social networking applications – Facebook, Flickr, LinkedIn, Twitter and YouTube. (Hang on, Pinterest fans. We’re working on one for you as well.) View the clips below to get quick one-minute overviews of what these applications are and how you might make the most of them in your practice.
But before you get to those clips, let’s think about why you would use social media at all. Here are three great reasons:
- It can help establish you as a subject matter expert. By sharing links to articles, offering commentary on news items and more, you can continue providing value to your patients outside of the office.
- It’s a low-cost way to communicate. By building a following on your social media networks, you’ll have a quick and easy way to communicate with patients that doesn’t cost you a dime!
- It’s a great way to show your wonderful personality. Since patients only get to spend so much time in the practice, social media can be used to remind them of the wonderful experience they have there. You can share pictures of fun events, hold contests are more.
Check out the clips below for quick intros to five of the leading social media applications: