Our President Scott Zimmerman was recently interviewed by mHealthNews to discuss how client Ochsner Health System applies automated engagement communications as part of their operations. When used to extend the reach of healthcare providers or organizations, automated engagement communications is ideal for providing the extra nudge that patients sometimes need. In Ochsner’s case, it was urging patients who met the correct criteria to schedule a colon cancer screening. The results are impressive, both in terms of the patient benefits and the efficiency with which Ochsner was able to deliver that crucial communication. Read the full story here.