What is the best way to show people they matter to you? An article that appeared in Forbes suggests that by showing an interest in others, making time for them and investing in them, we can make people feel valued. Demonstrating to people that they matter is not only an important life skill, but for healthcare providers, it is an essential professional skill. According to a West survey of 1,036 adults and 317 healthcare providers in the U.S., 98 percent of patients believe it is important for their healthcare provider to make them feel valued.
Here are three easy ways to make patients feel more valued:
- Show an interest in each patient.
Ninety-seven percent of Americans say it is important for healthcare providers to make custom recommendations for each patient. However, a common complaint from patients is that they don’t receive personalized recommendations that are based on their unique needs. Healthcare teams can use their patient engagement technology to deliver targeted messages to patients. For example, send an automated, pre-scheduled text to remind a patient with diabetes to check his blood glucose. Or, send patients messages about preventive screenings that they are eligible to receive. These and other personalized engagement communications show patients their providers are interested in helping them manage and maintain their health.
2. Make time for patients.
Ninety-four percent of patients with a chronic health condition believe it is important for providers to offer patients support between visits. Both patients and healthcare providers know that effective chronic disease management doesn’t happen only during a quick 15-minute office visit. Healthcare teams need to make time outside of face-to-face appointments to support chronic patients (and other patients, too). For time-strapped healthcare providers, this can be challenging. One solution is to leverage patient engagement technology to send automated chronic care messages to patients between appointments. Engaging patients with chronic care communications and support helps them feel valued. Automating communications helps healthcare teams do more for patients without requiring a huge time investment. It’s a win-win.
3. Invest in patients.
Patients want providers to do more than treat them when they are sick. They want doctors to help prevent them from becoming sick in the first place. In fact, 71 percent of Americans say it is “extremely or very important” for their healthcare provider to make recommendations about preventive tests and screenings. Healthcare teams can send patients messages to alert them when they are due for preventive screenings and services and ask them to call and get the tests scheduled. By doing so, providers can demonstrate that they are invested in keeping patients healthy, making patients feel more valued.
Healthcare teams have opportunities to make patients feel valued with every interaction. To learn more about patients’ expectations and ways healthcare teams can make them feel valued, download: Help Patients See the CARE in Healthcare: 5 Simple Communication Improvements That Make Patients Feel More Valued.