NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which discusses issues to consider when incorporating high-tech engagement into treatment plans. Download it HERE!
Most patients, at some point, have met with a doctor who took that extra five minutes to ask about their job, or discuss their child’s recent school play. It’s in these moments that a patient begins to build trust and a sense that their physician cares about them as an individual. Interpersonal communication is crucial when developing a solid and trustworthy patient-physician relationship.
It can be tricky in our demanding society, however, for physicians to find time to take these extra steps. So how can healthcare providers reach out to each patient and make that needed connection?
By transcending the in-office visit through digital technology, healthcare providers may finally begin to achieve the quantity of communication their patients so desire.
Three in ten U.S. consumers asserted that receiving text messages, voicemails or emails that provide patient care between visits would increase feelings of trust in their provider. Of the 66 percent of patients who have received a voicemail, text or email from a healthcare provider, many reported a variety of positive outcomes. 51 percent reported feeling more valued as a patient, 35 percent said digital communication improved their opinion of their provider, and 34 percent reported feeling more certain about visiting that healthcare provider again.
By utilizing beyond-the-clinic communication such as email, voicemail, text messaging, and social media, physicians can create and nurture that personal, human touch.