According to a study by West, 66 percent of patients with chronic conditions say they don’t get personalized information from their provider and instead only receive general information.¹ But supporting patients with information that is tailored to their specific needs and conditions enables healthcare teams to positively impact health outcomes.…
According to a 2018 West survey, twice as many patients want to receive text messages from healthcare providers today than did in 2011. Despite the widespread preference for text, however, West found that providers are not meeting patients’ expectations when it comes to texting. In a guest column recently published on HealthITOutcomes.com, Allison Hart, VP of Marketing Communications for West, discusses these and several other findings concerning the growing demand for patient text communications.…
According to the Environmental Protection Agency (EPA), Americans spend on average 93% of their life indoors. Summer is the perfect time to encourage patients to get outside and get moving. As part of Great Outdoors Month, there’s no better time to promote a healthier lifestyle by educating patients on why they need to ditch the couch and head outdoors to reduce anxiety, improve blood pressure and improve physical health. Whether camping, fishing, rock climbing, or simply hanging out in the neighborhood park, nature offers each of us plenty of ways to get active, explore and strengthen our bonds with friends and family.…
National Men’s Health Week is this week, leading up to Father’s Day on Sunday. It’s a great time to remind men to take the necessary steps to be healthier and that they don’t have to do it alone. Keeping patients engaged is critical to their overall health, and utilizing key events can help promote awareness and preventive care.…
A common challenge for today’s healthcare providers is finding ways to increase revenue in order to maintain the financial well-being of their practice. While increasing the number of routine and preventive care appointments to drive revenue seems like a no brainer, the reality is that Americans are currently using routine care at only half the recommended rate, which means that providers are missing out on potential preventive care revenue.…
As we approach Memorial Day Weekend, it’s a great time to educate patients about the importance of heat safety, whether it’s during work or play. Seasonal wellness and prevention campaigns are a great way to increase patient engagement and improve patient communication. Whether you have a small practice or are part of a larger healthcare system, there are many tactics you can use to empower patients to take a more active role in their health.…
May is National Stroke Awareness month and a great time to educate patients about the importance of preventive care by using infographics on your website and social accounts. You could just tell patients that strokes kill about 140,000 Americans each year or that someone dies of a stroke every 4 minutes, but why not give them an eye-opening visual that’s easier for them to digest? Here are four ways you can use infographics to teach patients how to recognize stroke symptoms and ways to help prevent strokes.…
Healthcare teams play a crucial role in helping their chronic patients stay well. To deliver the ongoing support these patients need and improve the quality of care provided to them, providers are using automated notifications in innovative ways. Maintaining ongoing communication leads patients to be engaged in their care, enabling providers to influence their patients to adopt healthier lifestyles and stay active in their ongoing care.…
February is American Heart Month, which is a great opportunity to focus on raising awareness of the risk of heart disease, educating patients about their risk and encouraging them to make their heart health a priority. According to the American Heart Association, heart disease is the leading cause of death for men and women.…
January is National Blood Donor Month and right now there is an urgent need for donors of all blood types to offset a serious shortage. According to the American Red Cross, there were 28,000 fewer donations than what was needed in November and December. Additionally, severe winter weather has forced more than 150 blood drives to cancel, resulting in 5,500 blood donations to go uncollected.…
