A common challenge for today’s healthcare providers is finding ways to increase revenue in order to maintain the financial well-being of their practice. While increasing the number of routine and preventive care appointments to drive revenue seems like a no brainer, the reality is that Americans are currently using routine care at only half the recommended rate, which means that providers are missing out on potential preventive care revenue.…
As we approach Memorial Day Weekend, it’s a great time to educate patients about the importance of heat safety, whether it’s during work or play. Seasonal wellness and prevention campaigns are a great way to increase patient engagement and improve patient communication. Whether you have a small practice or are part of a larger healthcare system, there are many tactics you can use to empower patients to take a more active role in their health.…
May is National Stroke Awareness month and a great time to educate patients about the importance of preventive care by using infographics on your website and social accounts. You could just tell patients that strokes kill about 140,000 Americans each year or that someone dies of a stroke every 4 minutes, but why not give them an eye-opening visual that’s easier for them to digest? Here are four ways you can use infographics to teach patients how to recognize stroke symptoms and ways to help prevent strokes.…
Healthcare teams play a crucial role in helping their chronic patients stay well. To deliver the ongoing support these patients need and improve the quality of care provided to them, providers are using automated notifications in innovative ways. Maintaining ongoing communication leads patients to be engaged in their care, enabling providers to influence their patients to adopt healthier lifestyles and stay active in their ongoing care.…
February is American Heart Month, which is a great opportunity to focus on raising awareness of the risk of heart disease, educating patients about their risk and encouraging them to make their heart health a priority. According to the American Heart Association, heart disease is the leading cause of death for men and women.…
January is National Blood Donor Month and right now there is an urgent need for donors of all blood types to offset a serious shortage. According to the American Red Cross, there were 28,000 fewer donations than what was needed in November and December. Additionally, severe winter weather has forced more than 150 blood drives to cancel, resulting in 5,500 blood donations to go uncollected.…
A dozen states have closed down schools as a result of the most recent flu epidemic. This flu season, which has included the influenza A and H3N2 strains, is now considered to be widespread in 49 states.¹ Now is a great time for healthcare providers to take an active role in promoting preventive care by educating patients about why the virus is much worse than last year and how people who live in close quarters especially might want to consider getting the flu vaccine.…
It’s almost the end of January – how are you doing with your New Year’s resolutions? According to this article on the 11 Most Popular New Year’s Resolutions, more than 130 million Americans make a New Year’s resolution, but by the end of January, more than 40 percent have given up.…
January is Glaucoma Awareness Month, which is a great opportunity to help your patients learn more about this serious disease that is the second leading cause of blindness in the United States. Unfortunately, half the people who have glaucoma don’t know it, which is why education and screening are so important.…
2018 Industry Trend: Personalizing the Patient Experience
In our highly digitized and data-driven world, today’s consumers have come to expect companies to know them, offer products based on previous purchases, anticipate needs based on interactions with the company and tailor messages specifically designed for them. Not surprisingly, patients (who are also consumers) have come to expect this same level of personalization from their healthcare providers.…
