Category: Wellness & Preventive Reminders


Category: Wellness & Preventive Reminders

West Corporation

Posted on September 23, 2013 by West Corporation 


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Are Older Physicians Embracing New Forms of Communication?

NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which illustrates that as digital technology becomes increasingly ubiquitous in American culture, a higher prevalence of its usage should be expected within our healthcare system. Download it HERE!

When selecting a doctor, a number of thoughts run through a patient’s mind.…

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West Corporation

Posted on September 20, 2013 by West Corporation 


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Is Health a Habit of Happiness?

Some of you may have recently seen this article in your social networks – it already had over 63,000 Facebook shares within a day of being published! The piece is titled “The Habits of Supremely Happy People”, and while it’s too long to post in full here, we encourage you to click HERE and read through it at huffingtonpost.com.…

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West Corporation

Posted on September 13, 2013 by West Corporation 


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Leveraging National Awareness Campaigns in Your Patient Engagement

As September rolls on, we’re working with many practices who are timing patient engagement efforts to coincide with larger national Breast Cancer Awareness Month campaigns in October. Are you planning communications to your patients this fall to encourage preventive exams or simply share health tips?

If so, here are three recommendations to help you leverage the awareness created by the highly-visible national campaigns.…

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West Corporation

Posted on September 11, 2013 by West Corporation 


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A Lifetime of Medical Checkups [INFOGRAPHIC]

There are many things your patients should be doing to maintain their health, and few are as important as regular checkups.

The team at Greatist has built this infographic that lists the key checkups for men and women throughout the phases of our lives. For the tests that you offer to patients, how are you reaching out to stress their importance?…

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West Corporation

Posted on September 4, 2013 by West Corporation 


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Women and Health: Timeliness Matters

NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which illustrates that as digital technology becomes increasingly ubiquitous in American culture, a higher prevalence of its usage should be expected within our healthcare system. Download it HERE!

With a groan and a slap of her palm atop a screeching alarm clock at 6:00 a.m.…

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West Corporation

Posted on August 30, 2013 by West Corporation 


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Pigskin and Your Patients – Knowing Your Competition

The smell of the grass. The roar of the crowd. And the torrent of trash-talking emails between friends and me over a statistics-based fantasy game where one of us will “win” and one will “lose” without ever breaking a sweat.

Football season is finally here.

We thought this would be the perfect place to share some thoughts on how game planning for gridiron success is a perfect metaphor for your approach to patient communication.…

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West Corporation

Posted on August 28, 2013 by West Corporation 


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Don’t Lose Your Voice – The Flipside of Cell Phone Statistics

Every fact has a flipside.

For forward-thinking providers and practices, the shift toward increasingly mobile communication is exciting. But don’t let the numbers fool you. We’ve turned four recent statistics on their head to show how the road to successful patient outreach still includes landlines and voice communication.

FACT:
6 in 10 adults aged 25-29 live in households with only wireless telephones.…

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West Corporation

Posted on August 21, 2013 by West Corporation 


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Men and Health: Get to the Point

NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which illustrates that as digital technology becomes increasingly ubiquitous in American culture, a higher prevalence of its usage should be expected within our healthcare system. Download it HERE!

It may not come as a surprise to learn that most men tackle problems with a “just fix it” approach.…

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West Corporation

Posted on August 16, 2013 by West Corporation 


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Sloganize! – Drawing Inspiration from Classic Ad Campaigns

Who’s ready to violate some copyright laws? Yeah!!

We’ve decided to risk being blacklisted by our fellow marketing community just to bring you these thoughts on how some of the most well-known advertising slogans can serve as inspiration for your patient communication strategy. Sometimes we’re so bombarded by these phrases in the media that life can feel like an ongoing series of slogans.…

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West Corporation

Posted on August 9, 2013 by West Corporation 


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One Team, One Voice – Creating Consistent In-Office Patient Communication

Editor’s Note: The following is a guest post published by permission of its author.

Consistent patient information is very important from all aspects of the orthodontic office. The administrative team needs to convey the same message as the treatment coordinator. This is then reinforced by the clinical team and is backed up by the administrative team as the patient leaves the office.…

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