Is your practice prepared for the unexpected? During the summer and winter seasons, the chances that your practice may have to close unexpectedly due to weather increase. Since the weather during these times of the year can be so unpredictable, you may not have a lot of time to notify patients if you need to close your office suddenly.… Read more
As we approach the Fourth of July celebration, we think of barbecues, parades and fireworks. Along with family gatherings, this is about the time we see thousands of injuries and trips to the local emergency room related to fireworks. In 2016, the Consumer Products Safety Commission reported 11,000 fireworks-related injuries and four deaths, and more fires are reported during July 4th than any other holiday.… Read more
Summer is a great time to head outdoors and enjoy the sunshine. Unfortunately, it’s also a season for increased injuries and ER visits. According to the National Safety Council, three people die and 847 people are injured from preventable injuries every 10 minutes. That’s about the amount of time it takes to walk your dog or sweep your front porch.… Read more
According to the Environmental Protection Agency (EPA), Americans spend on average 93% of their life indoors. Summer is the perfect time to encourage patients to get outside and get moving. As part of Great Outdoors Month, there’s no better time to promote a healthier lifestyle by educating patients on why they need to ditch the couch and head outdoors to reduce anxiety, improve blood pressure and improve physical health. Whether camping, fishing, rock climbing, or simply hanging out in the neighborhood park, nature offers each of us plenty of ways to get active, explore and strengthen our bonds with friends and family.… Read more
May is National Stroke Awareness month and a great time to educate patients about the importance of preventive care by using infographics on your website and social accounts. You could just tell patients that strokes kill about 140,000 Americans each year or that someone dies of a stroke every 4 minutes, but why not give them an eye-opening visual that’s easier for them to digest? Here are four ways you can use infographics to teach patients how to recognize stroke symptoms and ways to help prevent strokes.… Read more
With the ever-growing popularity of YouTube, Pinterest and video on Facebook, more and more people are preferring illustrated information like infographics over the written word. Infographics allow patients to digest complex information faster and more easily. In fact, 1/3 of your brain is involved in visual processing.¹ Here are six reasons why it’s a good idea to include infographics within the content of your website and social media accounts to help educate patients.… Read more
The new year is a great time to focus on changing for the better – and as a business owner, one of the most impactful changes you can make is to improve your website. Your website is your most important marketing property, serving as a resource to clients and customers as well as a source of leads through search engines like Google.… Read more
Ruling 1557 of the ACA has caused a lot of confusion among our clients. Recently, we’ve had a number of you ask as to whether or not we have recommendations on how and what to post on your websites to comply. We’ve recently sent out a note to our customers, but also know that many of our clients may have websites they are hosting themselves. … Read more
40 is the new 30. Orange is the New Black. And doctor reviews are the new referrals.
A recent BrightLocal survey found that 88% of consumers trust online reviews as much as a personal recommendation. That leaves practices in search of answers to two essential questions: “How do I get more doctor reviews from patients?” and “Once I have those doctor reviews, how do I make sure everyone else sees them?”
Let’s tackle that first one.… Read more
The following is an excerpt from the TeleVox and Wpromote white paper “The Essential Elements of a Successful Blog”. Read past posts on Audience and Ideation and Posting Frequency or click HERE to download the full white paper now!
Is your blog for the users or for search engines? The answer is both, and the good news is both want the same thing: new, relevant content.… Read more