Posted on August 2, 2018 by West Corporation
Physicians know that healthy vision starts with regular eye exams. That’s why National Eye Exam Month is a great opportunity to promote preventive healthcare. Help patients see the world more clearly by teaching them how vision correction and healthy eyes lead to better learning, more productivity and healthier lifestyles. Here’s how.… Read more
Posted on July 31, 2018 by West Corporation
According to a study by West, 66 percent of patients with chronic conditions say they don’t get personalized information from their provider and instead only receive general information.¹ But supporting patients with information that is tailored to their specific needs and conditions enables healthcare teams to positively impact health outcomes.… Read more
Posted on July 17, 2018 by West Corporation
Millennials are reshaping the way businesses engage with their customers. For a generation commonly referred to as digital natives, technology plays an important role in millennials’ interactions. This familiarity with technology has in many ways shaped their high service expectations, which prioritize both personalization and convenience from companies. To effectively attract and retain patients within this generation, providers need to modernize their communications by embracing technologies.… Read more
Posted on July 12, 2018 by West Corporation
According to a 2018 West survey, twice as many patients want to receive text messages from healthcare providers today than did in 2011. Despite the widespread preference for text, however, West found that providers are not meeting patients’ expectations when it comes to texting. In a guest column recently published on HealthITOutcomes.com, Allison Hart, VP of Marketing Communications for West, discusses these and several other findings concerning the growing demand for patient text communications.… Read more
Posted on July 2, 2018 by West Corporation
As we approach the Fourth of July celebration, we think of barbecues, parades and fireworks. Along with family gatherings, this is about the time we see thousands of injuries and trips to the local emergency room related to fireworks. In 2016, the Consumer Products Safety Commission reported 11,000 fireworks-related injuries and four deaths, and more fires are reported during July 4th than any other holiday.… Read more
Posted on June 22, 2018 by West Corporation
Summer is a great time to head outdoors and enjoy the sunshine. Unfortunately, it’s also a season for increased injuries and ER visits. According to the National Safety Council, three people die and 847 people are injured from preventable injuries every 10 minutes. That’s about the amount of time it takes to walk your dog or sweep your front porch.… Read more
Posted on June 20, 2018 by West Corporation
According to the Environmental Protection Agency (EPA), Americans spend on average 93% of their life indoors. Summer is the perfect time to encourage patients to get outside and get moving. As part of Great Outdoors Month, there’s no better time to promote a healthier lifestyle by educating patients on why they need to ditch the couch and head outdoors to reduce anxiety, improve blood pressure and improve physical health. Whether camping, fishing, rock climbing, or simply hanging out in the neighborhood park, nature offers each of us plenty of ways to get active, explore and strengthen our bonds with friends and family.… Read more
Posted on June 14, 2018 by West Corporation
National Men’s Health Week is this week, leading up to Father’s Day on Sunday. It’s a great time to remind men to take the necessary steps to be healthier and that they don’t have to do it alone. Keeping patients engaged is critical to their overall health, and utilizing key events can help promote awareness and preventive care.… Read more
Posted on May 31, 2018 by West Corporation
A common challenge for today’s healthcare providers is finding ways to increase revenue in order to maintain the financial well-being of their practice. While increasing the number of routine and preventive care appointments to drive revenue seems like a no brainer, the reality is that Americans are currently using routine care at only half the recommended rate, which means that providers are missing out on potential preventive care revenue.… Read more
Posted on May 24, 2018 by West Corporation
As we approach Memorial Day Weekend, it’s a great time to educate patients about the importance of heat safety, whether it’s during work or play. Seasonal wellness and prevention campaigns are a great way to increase patient engagement and improve patient communication. Whether you have a small practice or are part of a larger healthcare system, there are many tactics you can use to empower patients to take a more active role in their health.… Read more
