Category: On-Hold Messaging


Category: On-Hold Messaging

West Corporation

Posted on January 30, 2018 by West Corporation 


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How to Get Patients Involved in a Critical Blood Donor Shortage

January is National Blood Donor Month and right now there is an urgent need for donors of all blood types to offset a serious shortage. According to the American Red Cross, there were 28,000 fewer donations than what was needed in November and December. Additionally, severe winter weather has forced more than 150 blood drives to cancel, resulting in 5,500 blood donations to go uncollected.…

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West Corporation

Posted on January 25, 2018 by West Corporation 


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The Flu Epidemic & How You Can Educate Patients

A dozen states have closed down schools as a result of the most recent flu epidemic. This flu season, which has included the influenza A and H3N2 strains, is now considered to be widespread in 49 states.¹ Now is a great time for healthcare providers to take an active role in promoting preventive care by educating patients about why the virus is much worse than last year and how people who live in close quarters especially might want to consider getting the flu vaccine.…

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West Corporation

Posted on December 28, 2017 by West Corporation 


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Six Ways to Make the Most Out of On-Hold Messaging

What are your callers listening to when they are placed on hold? Effective communication is critical when patients come to you on an inbound basis. When callers are placed on hold, it’s an ideal time to share information. Here are 6 ways to do just that.

Finding the right on-hold message software that allows you to give callers who are placed on hold a more positive experience with an effective mix of music and information is key.…

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West Corporation

Posted on October 23, 2013 by West Corporation 


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Have You Put On-Hold Messaging On Hold? – 5 Reasons to Take Action

If your answer to any of these five questions is “YES”, then you’re missing out by not having a practice-specific on-hold messaging program in place TODAY.

Does your practice offer add-on services and treatments?
Your on-hold program is an effective forum to spread the word. While the providers and staff may mention these services while the patient is in the office, additional promotion of these opportunities in your on-hold program can remind the patient to schedule once a live party is back on the line.…

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West Corporation

Posted on September 16, 2013 by West Corporation 


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5 Mistakes to Avoid When Putting Patients On Hold

It’s inevitable. Despite the best intentions of a busy practice, some callers will have to be placed on hold. Though it is an inconvenience, it is possible for patients to have a positive experience while waiting to speak with your office. Just think about how on-hold time can be leveraged to benefit your practice.…

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West Corporation

Posted on March 29, 2013 by West Corporation 


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How to Impressively Kill the 43 Seconds You’re On Hold

FACT: When calling a business and being placed on hold, the average caller stays on hold for 43 seconds.

OPINION: That stinks.

But…many businesses use that time constructively, offering valuable information about new services/products, helpful tips, etc. With a captive audience sitting on the line, it’s a great opportunity to communicate that information.…

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West Corporation

Posted on November 5, 2012 by West Corporation 


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11 Terrible On Hold Recordings

A couple of months back I shared some thoughts on why on-hold music misses on a huge marketing opportunity for your practice. There are several reasons for this, but the most compelling is that patients WANT to hear information.  A USA Business Telephone Today survey found that callers who heard on-hold music only vs.…

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