Category: Engagement in Action


Category: Engagement in Action

Customer Engagement

West Corporation

Posted on July 12, 2018 by West Corporation 


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The Growing Demand for Patient Text Communications

According to a 2018 West survey, twice as many patients want to receive text messages from healthcare providers today than did in 2011. Despite the widespread preference for text, however, West found that providers are not meeting patients’ expectations when it comes to texting. In a guest column recently published on HealthITOutcomes.com, Allison Hart, VP of Marketing Communications for West, discusses these and several other findings concerning the growing demand for patient text communications.…

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West Corporation

Posted on July 2, 2018 by West Corporation 


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Promoting Fireworks Safety for the Upcoming Holiday

As we approach the Fourth of July celebration, we think of barbecues, parades and fireworks. Along with family gatherings, this is about the time we see thousands of injuries and trips to the local emergency room related to fireworks. In 2016, the Consumer Products Safety Commission reported 11,000 fireworks-related injuries and four deaths, and more fires are reported during July 4th than any other holiday.…

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West Corporation

Posted on June 22, 2018 by West Corporation 


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Preventing Common Summer Injuries

Summer is a great time to head outdoors and enjoy the sunshine. Unfortunately, it’s also a season for increased injuries and ER visits. According to the National Safety Council, three people die and 847 people are injured from preventable injuries every 10 minutes. That’s about the amount of time it takes to walk your dog or sweep your front porch.…

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West Corporation

Posted on June 20, 2018 by West Corporation 


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Encouraging Patients to Get Outside During Great Outdoors Month

According to the Environmental Protection Agency (EPA), Americans spend on average 93% of their life indoors. Summer is the perfect time to encourage patients to get outside and get moving. As part of Great Outdoors Month, there’s no better time to promote a healthier lifestyle by educating patients on why they need to ditch the couch and head outdoors to reduce anxiety, improve blood pressure and improve physical health. Whether camping, fishing, rock climbing, or simply hanging out in the neighborhood park, nature offers each of us plenty of ways to get active, explore and strengthen our bonds with friends and family.…

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West Corporation

Posted on January 30, 2018 by West Corporation 


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How to Get Patients Involved in a Critical Blood Donor Shortage

January is National Blood Donor Month and right now there is an urgent need for donors of all blood types to offset a serious shortage. According to the American Red Cross, there were 28,000 fewer donations than what was needed in November and December. Additionally, severe winter weather has forced more than 150 blood drives to cancel, resulting in 5,500 blood donations to go uncollected.…

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West Corporation

Posted on January 25, 2018 by West Corporation 


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The Flu Epidemic & How You Can Educate Patients

A dozen states have closed down schools as a result of the most recent flu epidemic. This flu season, which has included the influenza A and H3N2 strains, is now considered to be widespread in 49 states.¹ Now is a great time for healthcare providers to take an active role in promoting preventive care by educating patients about why the virus is much worse than last year and how people who live in close quarters especially might want to consider getting the flu vaccine.…

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West Corporation

Posted on January 24, 2018 by West Corporation 


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Is Your Patient Experience Ready for 2028?

We are living in a time of unprecedented change, fueled by emerging technology that will impact how we live, when we work and the way we interact with each other and the world around us. It’s hard to imagine how we would make it through the day without our smart phones, but it’s even harder to believe the first iPhone was released just ten years ago.…

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West Corporation

Posted on October 30, 2017 by West Corporation 


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Five Ways to Promote Diabetes Awareness Month to Patients

November is American Diabetes Month, which is an excellent time to educate patients about a disease that impacts tens of millions of people, including a large percentage of the population that may not realize they are at risk or already have the disease. 

This past summer, The Centers for Disease Control and Prevention (CDC) released the Diabetes Statistics Report, which found there are 30.3 million people with diabetes (9.4% of the U.S.…

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West Corporation

Posted on January 16, 2017 by West Corporation 


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Reducing Readmissions Through Engagement Strategies

Various estimates put the annual cost of hospital readmissions in the tens of billions of dollars.  Many of the readmissions that occur in the U.S. each year are avoidable, and hospitals have been taking steps in recent years to reduce readmissions whenever possible. Unfortunately, a lot of unnecessary financial burden still exists as a result of preventable readmissions.…

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West Corporation

Posted on January 11, 2017 by West Corporation 


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Staying Connected Beyond the Office Visit: Ideas for Best Practices

There’s no doubt we live busy lives.  Access to technology fueled by smartphone ownership provides unprecedented opportunity for connection.  Because of this, healthcare providers and health delivery systems have the opportunity to be connected beyond the bounds of the clinical setting in ways that would have been futuristic only a few years ago.  …

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