Category: Engagement in Action


Category: Engagement in Action

Customer Engagement

West Corporation

Posted on August 29, 2018 by West Corporation 


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Helping Patients Lead A Healthy Lifestyle

Effective patient communication is essential for delivering quality care and increasing patient engagement. Fifty-one percent of patients say they want more communication from their healthcare provider between visits. One way to do that is through preventive health education. While it’s important to encourage patients to schedule preventive screenings and checkups, it’s also crucial to educate patients on how they can improve their overall health and wellness between visits.…

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West Corporation

Posted on August 9, 2018 by West Corporation 


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Texting Patients Goes Beyond Appointment Reminders

When healthcare providers want to remind patients about upcoming appointments, they often rely on text messages to communicate. Texting is generally a good way to connect with patients because it is convenient for providers, and text messages are well-received by patients. But texting shouldn’t be reserved for just appointment reminders. There are numerous opportunities for providers to use text messaging to communicate with patients.…

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West Corporation

Posted on August 2, 2018 by West Corporation 


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5 Reasons Patients Need to Make Their Vision a Priority – National Eye Exam Month

Physicians know that healthy vision starts with regular eye exams. That’s why National Eye Exam Month is a great opportunity to promote preventive healthcare. Help patients see the world more clearly by teaching them how vision correction and healthy eyes lead to better learning, more productivity and healthier lifestyles. Here’s how.…

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West Corporation

Posted on July 17, 2018 by West Corporation 


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Evolving the Patient Experience to Connect with Millennials

Millennials are reshaping the way businesses engage with their customers. For a generation commonly referred to as digital natives, technology plays an important role in millennials’ interactions. This familiarity with technology has in many ways shaped their high service expectations, which prioritize both personalization and convenience from companies. To effectively attract and retain patients within this generation, providers need to modernize their communications by embracing technologies.…

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West Corporation

Posted on July 12, 2018 by West Corporation 


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The Growing Demand for Patient Text Communications

According to a 2018 West survey, twice as many patients want to receive text messages from healthcare providers today than did in 2011. Despite the widespread preference for text, however, West found that providers are not meeting patients’ expectations when it comes to texting. In a guest column recently published on HealthITOutcomes.com, Allison Hart, VP of Marketing Communications for West, discusses these and several other findings concerning the growing demand for patient text communications.…

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West Corporation

Posted on July 2, 2018 by West Corporation 


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Promoting Fireworks Safety for the Upcoming Holiday

As we approach the Fourth of July celebration, we think of barbecues, parades and fireworks. Along with family gatherings, this is about the time we see thousands of injuries and trips to the local emergency room related to fireworks. In 2016, the Consumer Products Safety Commission reported 11,000 fireworks-related injuries and four deaths, and more fires are reported during July 4th than any other holiday.…

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West Corporation

Posted on June 22, 2018 by West Corporation 


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Preventing Common Summer Injuries

Summer is a great time to head outdoors and enjoy the sunshine. Unfortunately, it’s also a season for increased injuries and ER visits. According to the National Safety Council, three people die and 847 people are injured from preventable injuries every 10 minutes. That’s about the amount of time it takes to walk your dog or sweep your front porch.…

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West Corporation

Posted on June 20, 2018 by West Corporation 


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Encouraging Patients to Get Outside During Great Outdoors Month

According to the Environmental Protection Agency (EPA), Americans spend on average 93% of their life indoors. Summer is the perfect time to encourage patients to get outside and get moving. As part of Great Outdoors Month, there’s no better time to promote a healthier lifestyle by educating patients on why they need to ditch the couch and head outdoors to reduce anxiety, improve blood pressure and improve physical health. Whether camping, fishing, rock climbing, or simply hanging out in the neighborhood park, nature offers each of us plenty of ways to get active, explore and strengthen our bonds with friends and family.…

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West Corporation

Posted on January 30, 2018 by West Corporation 


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How to Get Patients Involved in a Critical Blood Donor Shortage

January is National Blood Donor Month and right now there is an urgent need for donors of all blood types to offset a serious shortage. According to the American Red Cross, there were 28,000 fewer donations than what was needed in November and December. Additionally, severe winter weather has forced more than 150 blood drives to cancel, resulting in 5,500 blood donations to go uncollected.…

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West Corporation

Posted on January 25, 2018 by West Corporation 


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The Flu Epidemic & How You Can Educate Patients

A dozen states have closed down schools as a result of the most recent flu epidemic. This flu season, which has included the influenza A and H3N2 strains, is now considered to be widespread in 49 states.¹ Now is a great time for healthcare providers to take an active role in promoting preventive care by educating patients about why the virus is much worse than last year and how people who live in close quarters especially might want to consider getting the flu vaccine.…

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