Category: Appointment Reminders


Category: Appointment Reminders

West Corporation

Posted on April 11, 2014 by West Corporation 


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Scoring Patient Activation and What It Means for the Healthcare Industry

A recent article in The Wall Street Journal highlights the increased quantitative assessment of “patient activation”. What was once more of a feel-based measure can now be scored on a 0 to 100 scale by asking patients how strongly they agree with a series of statements, such as “I am confident that I can tell a doctor my concerns, even when he or she does not ask.”

The article also cites a study conducted by Fairview Health Services in Minneapolis, where across a sample of more than 33,000 patients, those with the lowest activation scores had medical costs up to 21% higher than those with the highest scores.…

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West Corporation

Posted on March 14, 2014 by West Corporation 


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Email Subject Lines: How Long Should They Be?

Are you emailing appointment notifications, newsletters or other important messages from your practice to patients? If so, did you know that the length of email subject lines has an effect on how often those emails get opened?

A recent study by Retention Science analyzed a sample size of 260 million delivered emails and 540 campaigns and found the “sweet spot” for email subject lines to be between 6 and 10 words.…

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West Corporation

Posted on December 4, 2013 by West Corporation 


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Finding Overlooked Revenue Sources in Healthcare

The Becker’s Hospital Review Annual Meeting in Chicago this last May included a discussion on commonly overlooked revenue sources in healthcare. And while this was a meeting focused mostly on large enterprise healthcare organizations, many of the discussion points should resonate with health systems and practices of all sizes.

Becker’s Hospital Review posted a quick recap of the session with this interesting quote from Vince Pryor, CFO of Edward Hospital:

“I don’t think you can go into a revenue cycle and not find at least 1 or 2 percent,” said Pryor.…

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West Corporation

Posted on November 13, 2013 by West Corporation 


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10 Tips for Building a Better Brand

When you think about your brand, what comes to mind?

Your logo? Your letterhead? The sign outside of your practice? Did you know your brand goes far beyond those elements? Everything you currently do to stand out from the competition counts. Is your practice’s annual pool party the must-have invite of the year?…

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West Corporation

Posted on November 6, 2013 by West Corporation 


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Pigskin and Your Patients – Making Adjustments

For our blog readers who are football fans, we’ve come to one of the greatest times of the year – the push toward the playoffs. Or if you’re a college football fan, the push toward the bowl season.

Either way, there’s a lot at stake for the teams in championship contention over the next several weeks.…

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West Corporation

Posted on October 16, 2013 by West Corporation 


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Communicating with Today’s Digital Patients

Editor’s Note: The following is a guest post published by permission of its author.

Technology is seeping into almost every life venue and is changing the way people communicate with each other including how we communicate with our patients. Today’s young people spend large quantities of time in the digital world — a world that is adapting, growing, innovating, and changing at the speed of light.…

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West Corporation

Posted on September 27, 2013 by West Corporation 


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Video QuickTake – Automating Notifications: Four Reasons It Works

In a recent Healthy World report, it was found that 55% of healthcare practices don’t communicate with patients in between visits to provide care. But 80% of healthcare professionals agree that with the proper motivation and coaching, the majority of their patients will take the necessary steps to become healthy – following treatment plans, attending their scheduled appointments, etc.…

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West Corporation

Posted on September 23, 2013 by West Corporation 


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Are Older Physicians Embracing New Forms of Communication?

NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which illustrates that as digital technology becomes increasingly ubiquitous in American culture, a higher prevalence of its usage should be expected within our healthcare system. Download it HERE!

When selecting a doctor, a number of thoughts run through a patient’s mind.…

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West Corporation

Posted on September 4, 2013 by West Corporation 


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Women and Health: Timeliness Matters

NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which illustrates that as digital technology becomes increasingly ubiquitous in American culture, a higher prevalence of its usage should be expected within our healthcare system. Download it HERE!

With a groan and a slap of her palm atop a screeching alarm clock at 6:00 a.m.…

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West Corporation

Posted on August 30, 2013 by West Corporation 


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Pigskin and Your Patients – Knowing Your Competition

The smell of the grass. The roar of the crowd. And the torrent of trash-talking emails between friends and me over a statistics-based fantasy game where one of us will “win” and one will “lose” without ever breaking a sweat.

Football season is finally here.

We thought this would be the perfect place to share some thoughts on how game planning for gridiron success is a perfect metaphor for your approach to patient communication.…

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