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West Corporation

Posted on September 13, 2013 by West Corporation 


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Leveraging National Awareness Campaigns in Your Patient Engagement

As September rolls on, we’re working with many practices who are timing patient engagement efforts to coincide with larger national Breast Cancer Awareness Month campaigns in October. Are you planning communications to your patients this fall to encourage preventive exams or simply share health tips?

If so, here are three recommendations to help you leverage the awareness created by the highly-visible national campaigns.…

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West Corporation

Posted on September 11, 2013 by West Corporation 


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A Lifetime of Medical Checkups [INFOGRAPHIC]

There are many things your patients should be doing to maintain their health, and few are as important as regular checkups.

The team at Greatist has built this infographic that lists the key checkups for men and women throughout the phases of our lives. For the tests that you offer to patients, how are you reaching out to stress their importance?…

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West Corporation

Posted on September 9, 2013 by West Corporation 


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If You’re Not Yet Using Google Adwords, Here’s Why You Should Be

Editor’s Note: The following is a guest post published by permission of its author.

While the good old Yellow Pages can still be useful when looking for a local business, most people today are conducting Google searches to find what they need. If your business is not yet making use of Adwords, Google’s main advertising product that’s an incredibly successful pay-per-click advertising system, you’re undoubtedly losing out on a lot of business.…

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West Corporation

Posted on September 6, 2013 by West Corporation 


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Zombies!! – Keeping Outbreaks Out of Your Marketing

So. Pumped.

We’re only a month away from the premiere of The Walking Dead Season 4. Have you guys noticed how much zombie-related merchandising is out in stores these days? T-shirts, bobblehead dolls, board games – even a zombie cookbook! Last week, a friend told us she participated in a zombie-themed 5K run.…

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West Corporation

Posted on September 4, 2013 by West Corporation 


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Women and Health: Timeliness Matters

NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which illustrates that as digital technology becomes increasingly ubiquitous in American culture, a higher prevalence of its usage should be expected within our healthcare system. Download it HERE!

With a groan and a slap of her palm atop a screeching alarm clock at 6:00 a.m.…

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West Corporation

Posted on August 30, 2013 by West Corporation 


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Pigskin and Your Patients – Knowing Your Competition

The smell of the grass. The roar of the crowd. And the torrent of trash-talking emails between friends and me over a statistics-based fantasy game where one of us will “win” and one will “lose” without ever breaking a sweat.

Football season is finally here.

We thought this would be the perfect place to share some thoughts on how game planning for gridiron success is a perfect metaphor for your approach to patient communication.…

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West Corporation

Posted on August 28, 2013 by West Corporation 


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Don’t Lose Your Voice – The Flipside of Cell Phone Statistics

Every fact has a flipside.

For forward-thinking providers and practices, the shift toward increasingly mobile communication is exciting. But don’t let the numbers fool you. We’ve turned four recent statistics on their head to show how the road to successful patient outreach still includes landlines and voice communication.

FACT:
6 in 10 adults aged 25-29 live in households with only wireless telephones.…

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West Corporation

Posted on August 26, 2013 by West Corporation 


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Closing for Labor Day? Help Us Help You!

Who’s excited about Labor Day? If you’re a TeleVox client and planning to be closed on Labor Day, we’ve got some tips to help you get everything squared away ahead of the coming holiday.

Take a look at the video below and make note of the easy ways you can set your closing schedules.…

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West Corporation

Posted on August 23, 2013 by West Corporation 


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Which Demographics Use Social Media? [INFOGRAPHIC]

This just in – Facebook is popular. OK, not a shocker, we know. But did you know that LinkedIn has become the second most popular social networking site? We would have guessed Twitter.

Check out the infographic below (courtesy of the folks at DocStoc) that compiles results of a recent Pew Research Center study to link different demographic groups with their preferred social media sites.…

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West Corporation

Posted on August 21, 2013 by West Corporation 


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Men and Health: Get to the Point

NOTE: The following is an excerpt from TeleVox’s Healthy World report, “Technology Beyond the Exam Room”, which illustrates that as digital technology becomes increasingly ubiquitous in American culture, a higher prevalence of its usage should be expected within our healthcare system. Download it HERE!

It may not come as a surprise to learn that most men tackle problems with a “just fix it” approach.…

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