In Case You Missed It: Google Announcement on Mobile-Friendly Websites

As of Tuesday, April 21, websites without responsive design are at risk of suffering in search rank positioning.

That's right - Google's February 26 announcement stated that they will begin considering the mobile-friendliness of a website in their search results page rankings. In case you missed it, here's an Engage post from last month where Megan McGuire of Wpromote offers insight on the announcement and its implications for business owners.

What does mean for you in terms… Read the rest

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Physician Adoption of Social Media [INFOGRAPHIC]

Are you embracing the social media revolution in your practice? If not, what's holding you back?

A recent infographic from MedData Group uncovers the top reasons physicians use social media, the networks they most frequently use and more. There's also interesting insight into the top concerns preventing more physicians from taking part. Where do you stand among these survey participants?

View the infographic below or click HERE for a downloadable version.

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Top Challenges for Medical Practices – Ongoing Patient Engagement

NOTE: The following is an excerpt from TeleVox’s report, "Top Challenges for Medical Practices: Results and Observations from the 2015 Practice Readiness Survey", a survey of nearly 500 healthcare professionals and the common problems of practice management they anticipate to be most challenging in 2015. Download the full report HERE!

Thinking about ongoing engagement with patients, which of these common problems do you feel will be most challenging to your practice in 2015?

Here is how survey participants responded… Read the rest

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Google Announces New Verification Policy for Adwords Call and Location Extensions

For those of us using Google Adwords to showcase our businesses, we know how stressful it can be to make a visually engaging ad with such limited space. With only 25 characters in the headline, 35 characters in the description line 1, and 35 characters in the description line 2, it is difficult to create an eye-catching advertisement that truly embodies your business’ mission.

The saving grace to this limited space lies in the extensions that Adwords allows us to… Read the rest

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The Learning Connection [INFOGRAPHIC]

While proper nutrition and regular exercise have long been part of the formula for a healthy lifestyle, many parents do not realize how these two factors also contribute to success in the classroom.

In honor of the upcoming Every Kid Healthy Week (April 20-24), we're excited to share a special report from Action for Healthy Kids - The Learning Connection: What You Need to Know to Ensure Your Kids are Healthy and Ready to Learn. The report goes… Read the rest

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Top Challenges for Medical Practices – Post-Visit Communication

NOTE: The following is an excerpt from TeleVox’s report, "Top Challenges for Medical Practices: Results and Observations from the 2015 Practice Readiness Survey", a survey of nearly 500 healthcare professionals and the common problems of practice management they anticipate to be most challenging in 2015. Download the full report HERE!

Thinking about post-visit communication with patients, which of these common problems do you feel will be most challenging to your practice in 2015?

Here is how survey participants responded… Read the rest

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HIPAA, We Have a Problem [INFOGRAPHIC]

Medical practices adhering to regulations developed by the Health Insurance Portability & Accountability Act are running into issues while trying to meet compliance requirements. The issue: the rates at which regulatory updates and technology advancements progress are much faster than the rate at which many medical practices can upgrade internal processes.

How much faster you ask? So much so that many healthcare providers are completely unaware of the Final Omnibus Rule from HIPAA issued in 2013! In fact,… Read the rest

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Pizza and Your Patients – Short Codes in Simpler Terms

When healthcare organizations are looking to implement a solution that will allow them to text their patients, the term "short code" is one that often arises.

In its simplest terms, a short code is much like a six-digit phone number. It's used to route an incoming text from a patient to you or your text messaging vendor.

While that may be a new term for you, it's likely that you've been seeing short codes for years across TV, in-store… Read the rest

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Top Challenges for Medical Practices – Appointment Notifications

NOTE: The following is an excerpt from TeleVox’s report, "Top Challenges for Medical Practices: Results and Observations from the 2015 Practice Readiness Survey", a survey of nearly 500 healthcare professionals and the common problems of practice management they anticipate to be most challenging in 2015. Download the full report HERE!

Thinking about appointment notifications, which of these common problems do you feel will be most challenging to your practice in 2015?

Here is how survey participants responded along with… Read the rest

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LDCT Screening Coverage – How Will You Spread the Word?

On February 5, 2015, CMS issued a national coverage determination (NCD) that expands Medicare coverage for lung cancer screening. Low-dose computed tomography (LDCT) screenings are now covered once per year for Medicare beneficiaries who meet the following criteria:
They are age 55 to 77 years and are either current smokers or have quit smoking within the past 15 years. They have a tobacco smoking history of at least 30 pack years, which is at least… Read the rest

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Top Challenges for Medical Practices – Practice Marketing

NOTE: The following is an excerpt from TeleVox’s report, "Top Challenges for Medical Practices: Results and Observations from the 2015 Practice Readiness Survey", a survey of nearly 500 healthcare professionals and the common problems of practice management they anticipate to be most challenging in 2015. Download the full report HERE!

Thinking about practice marketing, which of these common problems do you feel will be most challenging to your practice in 2015?

Here is how survey participants responded along with… Read the rest

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Colorectal Cancer Screening: It’s the Right Choice [INFOGRAPHIC]

Did you know that 51,000 people die from colorectal cancer each year? And that the majority of these deaths can be prevented by following the recommended screening schedule?

Many Americans do NOT know these important facts, and they're among the many messages being communicated during National Colorectal Cancer Awareness Month this March. Learn more at the Colon Cancer Alliance's awareness month page HERE!

According to the CDC, approximately 28 million Americans are not up-to-date on screening. So what… Read the rest

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7 Social Media Mistakes to Avoid

Sometimes we learn things the hard way. As practices dig deeper into social media strategies and fine-tune how to use these channels to increase patient engagement, that learning process naturally uncovers what NOT to do.

In a recent Customer Experience Insight blog post, Michele McGovern attempts to save us some of those growing pains, offering her take on the seven social media mistakes that drive customers away. Those mistakes are just as a relevant in a healthcare context,… Read the rest

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Now’s the Time to Make Your Website Mobile-Friendly

Last week, Google announced that starting April 21st, the mobile friendliness of a website will be a factor taken into consideration when ranking sites in mobile search results. This announcement does not come as a big surprise to most people in the SEO community due to the ever-increasing number of people searching the internet on mobile devices.

In its announcement Google said that as more and more people are using mobile devices to browse websites, its algorithms have to… Read the rest

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Sleepless in America: The Hazards of Being Tired [INFOGRAPHIC]

Zzzzzzzzzzzzzzzzzzz. It’s National Sleep Awareness Week, so there’s no better time to stop and remember why proper rest is so important to our health. It impacts our diet. It impacts our risk of stroke. And guys, it even impacts our testosterone levels. Scary stuff. Check out the infographic for more interesting facts on our need for sleep!

Infographic Credit: Termlifeinsurance.org

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