Understanding Healthy Cholesterol Levels [INFOGRAPHIC]

September is National Cholesterol Education Month, and while we're still several days away from the start of the month, it's not too early to think about ways you can educate patients about their cholesterol.

Understanding cholesterol can be a tricky topic for patients, and the infographic below from Cardiac Solutions in Peoria, AZ offers an informative and highly-visual introduction to the subject. Patients can learn the differences HDL, LDL and other types of cholesterol. They'll also have access… Read the rest

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The Message Matters: Eight Essentials for Scripting A/R Outreach

Whether it’s what you’re saying, when you’re saying it or how you want patients to respond - message content is the key to successful A/R outreach. After contacting millions of patients on behalf of healthcare organizations, combinations of these eight best practices have proven to be essential for driving increased payments.

Keep it short - A short communication can also work to create curiosity and eventual response. A brief message can be effective at directing patients to your portal,

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Looking Forward to Flu Season

OK, maybe that title's a little misleading. This look forward is less of an "oooh, we're so excited" and more of a "let's be sure our practice is ready".

We'll cover this more in-depth in an upcoming Engage post, but for now there's a big question you should be asking yourself - "How am I planning to communicate with patients about the importance of a flu vaccine?" Do you have the tools in place to reach out to every… Read the rest

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Smart Snacks in School [INFOGRAPHIC]

Kids across the country are headed back to school and leaving their summer daytime eating habits behind (for better or worse). Do you have insight or advice for parents to go along with the USDA nutrition standards for the foods sold in schools? Are there similar guidelines you might recommend for parents to help them make good choices in the after-school snack options they make available to their children? Offering your perspective or simply sharing this nutrition standard information with… Read the rest

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Heart Health: Do You Know Your ABCs?

Heart disease is the leading cause of preventable death in people aged 40-65. There are over two million heart attacks and strokes each year. Together we can help to prevent heart attacks and strokes by focusing on the ABCs.

The ABCs to prevent heart attacks and strokes include:
A - Aspirin when appropriate B - Blood pressure control C - Cholesterol management S - Smoking cessation

While most of these things may seem like common sense, the truth is… Read the rest

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Google’s “Pigeon” Update – An Attempt to Bolster Local Business’s Search Results

In late July, Google introduced the “Pigeon” update (as unofficially named by Search Engine Land) – an update that directly impacts organic listings within both Google Map and Google Web search. Google’s Pigeon update is being well received for the most part, however there are some flaws that will likely be fixed in the following search engine update.

Since the Hummingbird update last fall, there has been a lot of whining from local search directories like Yelp and… Read the rest

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How Big Businesses Use Colors to Affect Your Emotions [INFOGRAPHIC]

Today's Engage post involves a subject we've touched on in past posts - the influence of colors on your non-verbal patient communication.

In this infographic, produced for FinancesOnline.com and shared on MarketingProfs.com, we see the value of the some of the world's most recognizable logos and how many have changed over time.

That's fun to read, but the real value for you here is the first section that is focused on how colors affect emotions. Does… Read the rest

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Surgeon General Issues Call to Action to Prevent Skin Cancer

For the first time, the Surgeon General issued a warning about the effect of ultraviolet (UV) radiation in causing cancer. Issuing a Call to Action on Monday, the Surgeon General recommended five strategic goals to support skin cancer prevention in the United States:
Increase opportunities for sun protection in outdoor settings Provide individuals with the information they need to make informed, healthy choices about UV radiation exposure Promote policies that advance the national goal of preventing skin cancer Reduce… Read the rest

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Patient Preference for Text Drives Engagement for Vanderbilt

Vanderbilt Medical Center is one of the newest TeleVox clients to adopt text messaging as part of its patient communication strategy, and they recently shared some outstanding results.

Patients are now able to choose between receiving a text message or a phone call to remind them of their next appointment, and because of this opportunity to select a preference, response rates for both methods are very high. Before offering this option, all patients received a phone call regardless of what… Read the rest

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Texting: The Patient Communication of the Future [INFOGRAPHIC]

Looking for one good reason to communicate with patients via text message? We'll give you 10.

Our newest infographic illustrates how text messaging helps you achieve provider-patient communication goals - enabling quicker response to appointment-related messages, allowing for two-way interaction and improving access to care for all patients. You'll also learn how optimized opt-in processes and fallback features have made it easier than ever to rely on text messaging as part of a multichannel patient engagement strategy.

Like… Read the rest

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Meaningful Use: The Power of Preventative Care Reminders

Anyone preparing for Meaningful Use attestation has come face-to-face with these three words: Preventative Care Reminders. They’re not optional – definitely a “have to” on the road to successful attestation. But thinking about Preventative Care Reminders with the right mindset can help you open up huge opportunities for improved patient care and increased revenue.

Early on in the Meaningful Use program, appointment reminders qualified as Preventative Care Reminders with the idea that the reminder was about maintaining compliance. This… Read the rest

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More Evidence That Patients Want Care Alerts

Recent TeleVox research has found that patients are longing for more communications from their providers related to their ongoing care. Several of our Healthy World reports have concluded that this increased communication is a key element of effective patient education and high satisfaction ratings for providers.

The need for increased care alerts has most recently been confirmed in a global survey of 2,200 smartphone users conducted by FICO, a predictive analytics and decision management company. The study… Read the rest

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Google My Business – A Simplified Interface for All

In early June, Google rolled out Google My Business – a new unified interface that's designed to make life easier for local businesses as well as brands so they can be more easily found within the Google landscape. Google My Business is a very big change that is being well received.

Since Google+ Local was introduced, managing local listings and content across Google has been confusing to just about everybody. The idea behind the new tool is to… Read the rest

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Utilizing Social Media for Dental Online Marketing

Rather than viewing social media as merely a way to stay in touch with friends, family, and old classmates, dentists should instead see it as a powerful, accessible, and inexpensive tool that they can put to good use in their marketing efforts. Social media sites are a great way to advertise aspects of your dental practice that make it stand out from the competition. As with any new innovation, social media must be used correctly. The right social media… Read the rest

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July is Juvenile Arthritis Awareness Month

Did you know that more than 300,000 children under the age of 16 are affected by arthritis?

A disease that frequently goes undiagnosed due to lack of patient and parent awareness will be received much-needed extra attention during July's Juvenile Arthritis Awareness Month. Click here for the Arthritis Foundation's information on juvenile arthrits (JA), including causes, effects and treatment options. They have also shared helpful resources for patients on Having JA: What to Expect and Daily LifeRead the rest

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