When you’re ready to use automated notifications in wellness outreach efforts to patients, planning and preparation is every bit as important as the outreach itself. Each of these three points is essential to a successful campaign:
Plan early. Ideally, you want to begin working on campaigns about 3-4 months before you want the messages to go out. While it’s a fairly simple process to get the campaigns out the door, you’ll want that time to make sure you can
Several months back, we introduced you to a new resource on the TeleVox website – our video QuickTakes! Since our launch of the QuickTakes library back in 2012, the helpful topics and tips have had over 4,000 views, serving practices of all sizes and specialties. Have you checked out the QuickTakes library lately?
We’re up to 32 videos, and they can be sorted by both Industry (Dental, Medical, etc.) and Application (Appointment Reminders, Website Design and more).… Read the rest
NOTE: The following is an excerpt from TeleVox’s Healthy World report, “A Fragile Nation in Poor Health”, which reveals the majority of Americans fail to follow their doctors' advice, and uncovers a significant gap in our nation's healthcare system - lack of patient care between doctor visits. Download it HERE!
It’s all too common — a man is short of breath, perhaps he has a little pain in his chest, or feels more tired than usual. Does he… Read the rest
The following is an excerpt from our eBook “The ABCs of Patient Notification”, which you can download for free RIGHT HERE. Tons of great ideas to improve your patient communication efforts!
U - user experience
One of the most important things to keep in mind in a patient notifications strategy is how it will be perceived by your patients. What is the user experience? Am I communicating too much? Not enough?
Research shows that on an overall level,… Read the rest
May is High Blood Pressure Education Month, and the CDC has released this new infographic to educate patients on actions they can take to make sure their blood pressure is under control.
High Blood Pressure Education Month is a great time to share this information with patients and encourage them to schedule a check-up. It's a relevant way to grow appointment volume while showing patients you're truly concerned about their ongoing health.
You ever see an old commercial and notice how straightforward the sales pitch is? Advertisers didn’t have the technology to wow us with amazing graphics, distract us with website URLs or ask us to text a number to vote in some random contest. Instead, they filled 30 seconds with a very direct explanation of why you should purchase their product or visit their place of business.
I actually kind of miss it. And I think there’s a great lesson to… Read the rest
There are many aspects to SEO, ranging from the words on your website to the way other sites link to you on the web. When Google crawls the Internet, it uses links to measure the authority of your web page. If your page attracts relevant links from other trustworthy pages, Google will increase the importance of your page.
You can look at a link to your site as a vote of popularity. Just as a politician wins an election… Read the rest
T - texts
Text messages are a major part of a modern day patient notification strategy. 90+% of patients are texters, and survey data proves that it’s a preferred communication method for appointment-related messages from providers. Not only does texting meet patient demand, but the YES/NO response… Read the rest
Are you speaking your patients’ language? That's not a metaphor - I mean it literally. As the U.S. population becomes increasingly diverse, providers need to increase their ability to deliver multilingual communications to various groups of patients. How diverse have we become? Here are some interesting facts you may not have known regarding language use in the U.S.
20% of Americans over the age of five speak a language other than English in their home. 24% of those who speak
How do we get patients to take a more active role in maintaining their health? It's a question we've been working on for over 20 years at TeleVox. And while patient needs continue to evolve each and every day, the need for improved provider-patient communication remains constant.
Here's the latest TeleVox infographic to help you educate patients on the importance of asking questions during their visits. They'll also learn how they benefit from greater engagement down the road. Feel free… Read the rest
S - staff time
It’s one of the greatest operational challenges of both emerging and established practices – how to make the most of in-office staff. So far in “The ABCs”, you’ve come across several instances where shifting to an automated strategy for patient communication can take… Read the rest
One of the challenges facing healthcare organizations is how to leverage technology to improve the quality of care they deliver. Specific to communication technology, the question remains, “What is the most effective way to connect with patients?” Sentara Healthcare found an answer.
Automated notifications have become a pivotal tool for Sentara Healthcare to contact patients for their overdue preventive services. The message to patients is simple: they’re asked to call in to the staff to make sure their… Read the rest
Long time Engage subscribers probably remember some posts on why practices should stop mailing their patients. I've gone back into the archives to find a couple of posts you should check out: Junk Mail By The Numbers – Why You're Not Being Noticed and Snail Mail Just Got "Snailier".
But sometimes, it's easier to get a point across through some classic comedy. Here's a timeless Seinfeld scene involving Kramer, "Postal Employee" Newman and an awkward conversation… Read the rest
If you don’t already have a mobile-friendly version of your practice website, chances are that a patient has told you that you SHOULD. Beyond those occasional comments from your patients, here are 11 data-driven reasons that a mobile website is a must-have for your practice.
In 2013, mobile Internet has surpassed desktop use. We knew that day would eventually come. Well, it’s here. Your patients are using their mobile devices for Internet more than their traditional desktop computers. Mobile
If you have followed our Healthy World research to date (all reports can be downloaded HERE), you have noticed that each report sheds light on a new aspect of the treatment compliance and preventive care challenges facing today’s patients and their healthcare providers.
Our newest report again centers on the issue of preventive care – this time examining it in terms of the effect that health insurance (or lack thereof) has on whether or not patients take advantage of… Read the rest
